PRESALE OPEN NOW · CLOSES SEPTEMBER 10 · ORDERS SHIP BY October 1, 2026First 10 orders of $50 or more get the ORLA™ bag

The ORLA™ presale

Whiter teeth.
No guesswork.

The take-home whitening line we built inside The Whitening Lab is here at an introductory presale price. Limited quantities are available now through September 10, or until we sell out. Reserve yours before it ships.

Reserve Your KitHow the ORLA™ Routine Works

Presale open now · Ships starting October 1, 2026 · Free shipping on orders $50 and over · Limited inventory

Presale terms

Whiter TeethGentle & ComfortableEnamel-SafeProfessional-GradeVegan & Cruelty-FreeFree Shipping $50+
Whiter TeethGentle & ComfortableEnamel-SafeProfessional-GradeVegan & Cruelty-FreeFree Shipping $50+

Best value · Introductory presale price · Free shipping

The Complete ORLA™ Routine

A complete 14-day whitening system.

  • 1 Box of ORLA™ Whitening Strips
  • 1 ORLA™ Whitening Pen
  • 1 ORLA™ Recovery Serum
$95$80Save $15

Available at this price only during the presale, while inventory lasts.

Charged today

Ships October 1, 2026

Cancel any time before it ships for a full refund

The Complete ORLA™ Routine bundle: one ORLA™ whitening strip box, one whitening pen, and one recovery serum

Why this is different

Built in a whitening studio.

These are the formulas we use with clients in Gray, Maine, packaged for home.

Sculpted, not flat.

Each strip is molded to the curve of your teeth instead of cut from a flat sheet, so it sits flush and holds even contact across your smile line. Patented design.

Comfort is part of the routine.

The Recovery Serum is built into the line, not sold as an afterthought.

Straightforward instructions.

Clear wear times, no guessing, no complicated kit.

Shop the line

Introductory presale pricing is available now through September 10, or until inventory sells out. Orders ship starting October 1, 2026.

ORLA™ zippered bag in bright yellow with the ORLA™ logo

Presale only · While supplies last

First 10 orders of $50 or more get the ORLA™ bag

The first 10 presale orders of $50 or more ship with a free ORLA™ bag, and orders of $50 or more also ship free.

Free bag applies to the first 10 presale orders of $50 or more, before shipping and tax. One per customer. Not available on the Sample Pack alone.

The Complete ORLA™ Routine bundle: one ORLA™ whitening strip box, one whitening pen, and one recovery serum

The Complete ORLA™ Routine

$80

14-day system · Strips, pen and serum · Save $15

The full 14-day whitening system in one box: one box of ORLA™ Whitening Strips, one ORLA™ Whitening Pen, and one ORLA™ Recovery Serum. Run the 14 treatment strip course, touch up with the pen, and calm sensitivity with the serum.

Includes 1 box of strips (14 treatments), 1 whitening pen, and 1 recovery serum.

Best value · Introductory presale price · Free shipping

Ingredients
  • Strips: Hydrogen Peroxide 6%, Potassium Nitrate, Hydroxyapatite, Sodium Bicarbonate, Glycerin, Menthol, Purified Water
  • Pen: Hydrogen Peroxide 6%, Potassium Nitrate, Hydroxyapatite, Glycerin, Xylitol, Purified Water
  • Serum: Potassium Nitrate 5%, Calcium Phosphate, Hydroxyapatite, Xylitol, Glycerin, Aloe Barbadensis Leaf Juice, Purified Water
  • Vegan, gluten-free and cruelty-free
How to use
  1. Run one strip treatment per day for the full 14 treatment course, up to 60 minutes each.
  2. Apply the Recovery Serum after treatment if your teeth feel sensitive.
  3. Use the pen for targeted touch-ups once the course is complete.

Charged today

Ships October 1, 2026

Cancel any time before it ships for a full refund

ORLA™ 6% HP Whitening Strips: 14 Treatments box with yellow ORLA™ branding

ORLA™ 6% HP Whitening Strips: 14 Treatments

$40

14 treatments · 14 upper and 14 lower strips · Wear time up to 60 minutes

Peroxide-powered whitening strips developed from our daily clinical experience. Use all 14 treatments as a complete initial whitening cycle, or use individual treatments as needed to maintain your shade between visits. Designed for secure, even contact and consistent whitening at home.

Includes 14 upper and 14 lower strips. Wear time up to 60 minutes.

Introductory presale price · Limited inventory

Ingredients
  • Hydrogen Peroxide 6%
  • Potassium Nitrate
  • Hydroxyapatite
  • Sodium Bicarbonate
  • Glycerin
  • Menthol
  • Purified Water
  • Vegan, gluten-free and cruelty-free
How to use
  1. Brush and dry your teeth before you start.
  2. Place the upper strip along the gumline, then press it onto the teeth and fold the rest behind.
  3. Repeat with the lower strip.
  4. Wear for up to 60 minutes, then remove and rinse.
  5. Run one treatment per day for the full 14 treatment course.

Charged today

Ships October 1, 2026

Cancel any time before it ships for a full refund

ORLA™ 6% HP Whitening Strips Sample Pack: three black whitening strip pouches with yellow ORLA™ branding

ORLA™ 6% HP Whitening Strips Sample Pack

$10

3 treatments · 3 upper and 3 lower strips · Wear time up to 60 minutes

Three full treatments from the same 6% hydrogen peroxide strips we use in the 14 treatment course. For anyone who wants to try the strips before committing to a full cycle.

Introductory presale price · Limited inventory

Ingredients
  • Hydrogen Peroxide 6%
  • Potassium Nitrate
  • Hydroxyapatite
  • Sodium Bicarbonate
  • Glycerin
  • Menthol
  • Purified Water
  • Vegan, gluten-free and cruelty-free
How to use
  1. Brush and dry your teeth before you start.
  2. Apply the upper and lower strips along the gumline and press them into place.
  3. Wear for up to 60 minutes, then remove and rinse.

Charged today

Ships October 1, 2026

Cancel any time before it ships for a full refund

ORLA™ 6% HP Whitening Pen with black and yellow ORLA™ packaging

ORLA™ 6% HP Whitening Pen

$30

2ml · approximately 30 applications · 6% hydrogen peroxide

A precise, portable whitening solution powered by 6% hydrogen peroxide. Brush directly onto teeth for fast, targeted whitening and easy shade maintenance between full treatments.

Perfect for quick touch-ups or ongoing upkeep, and can also be used with trays for enhanced contact and up to 60 minutes of wear.

Simple, effective, and easy to use anywhere.

Introductory presale price · Limited inventory

Ingredients
  • Hydrogen Peroxide 6%
  • Potassium Nitrate
  • Hydroxyapatite
  • Glycerin
  • Xylitol
  • Purified Water
  • Fluoride-free, SLS-free, vegan and cruelty-free
How to use
  1. Twist the base until gel appears on the brush.
  2. Brush a thin layer onto the front surface of each tooth.
  3. Leave it in place, or load it into trays for up to 60 minutes of contact.

Charged today

Ships October 1, 2026

Cancel any time before it ships for a full refund

ORLA™ Recovery Serum pen with black and yellow ORLA™ packaging

ORLA™ Recovery Serum

$25

2ml · approximately 30 applications

A clinically formulated treatment designed to help teeth recover after exposure to acidic foods, beverages, or whitening procedures. Potassium nitrate works to reduce sensitivity by calming overactive nerve responses, while xylitol helps maintain a balanced oral microbiome and supports overall enamel resilience.

Apply directly to the teeth following acidic exposure or whitening, or use as needed to provide fast, targeted relief from sensitivity.

Introductory presale price · Limited inventory

Ingredients
  • Potassium Nitrate 5%
  • Calcium Phosphate
  • Hydroxyapatite
  • Xylitol
  • Glycerin
  • Aloe Barbadensis Leaf Juice
  • Purified Water
  • Peroxide-free, SLS-free, vegan and cruelty-free
How to use
  1. Apply a thin layer to the teeth after whitening or after acidic food and drink.
  2. Leave it on, and avoid rinsing straight away.
  3. Use as needed for sensitivity.

Charged today

Ships October 1, 2026

Cancel any time before it ships for a full refund

Tabatha Post, Courtney Carll, and Molly St. Hilaire, the three owners of The Whitening Lab, in the studio in Gray, Maine

From our chair to your home.

ORLA™ was not designed by a brand team. The three of us own The Whitening Lab and all three of us work chairside: a lab technician, a hygienist, and a clinical assistant. We develop our own formulas. ORLA™ is the take-home line we built for our own clients.

Tabatha Post, LDLT, CDLT · Courtney Carll, RDH · Molly St. Hilaire

Owners, The Whitening Lab

Built inside The Whitening Lab in Maine

These are the results of the formula we use with clients in Gray, Maine. Now with ORLA™, packaged for use at home. Individual results vary.

Before and after teeth whitening result 1 from a client at The Whitening Lab
Before (left) · After (right)
Before and after teeth whitening result 2 from a client at The Whitening Lab
Before (left) · After (right)
Before and after teeth whitening result 3 from a client at The Whitening Lab
Before (left) · After (right)

In-studio treatment result. At-home results with ORLA™ build gradually over the 14 treatment course and will differ. Individual results vary.

How the ORLA™ routine works

Woman applying ORLA™ whitening strips in front of a mirror with the ORLA™ Ritual box on the counter

01

Whiten.

Run the full 14 treatment course with the strips, up to 60 minutes per treatment, for a complete initial whitening cycle.

Woman applying the ORLA™ Teeth Whitening Pen while looking in a mirror

02

Maintain.

Brush the pen on between courses for targeted touch-ups, or use it with trays for up to 60 minutes of contact.

Woman applying the ORLA™ Recovery Serum pen while smiling

03

Recover.

Apply the Recovery Serum after whitening or after acidic food and drink to calm sensitivity.

Product images in this section are illustrative and are not shown to scale. Actual size, packaging, and appearance may vary. Images are digitally created and do not depict actual clients or results. Individual results vary.

Asked. Answered.

These are the formulas and the protocol we use with clients in our studio in Gray, Maine, packaged for home. The strips carry 6% hydrogen peroxide, the mold is sculpted to follow the curve of your teeth on a patented design, and the wear time is up to 60 minutes rather than a quick pass. The Recovery Serum is part of the line, so comfort is planned into the routine.

Up to 60 minutes per treatment, once a day, for the full 14 treatment course. If your teeth feel sensitive, shorten the wear time and use the Recovery Serum afterwards.

Most people notice a change partway through the 14 treatment course, with the full result at the end of the cycle.

Whitening lifts stain from natural enamel. It does not change the color of veneers, crowns, bonding, or fillings. If you have restorations in your smile line, whiten the natural teeth first and speak with your dentist about matching the restorations afterwards.

Sensitivity from peroxide whitening is usually short lived. Shorten your wear time, leave a day between treatments, and apply the Recovery Serum, which uses potassium nitrate to calm the nerve response.

Yes. Run the 14 treatment strip course first as your initial cycle, then use the pen for targeted touch-ups between courses. We do not recommend layering both in the same session.

Yes. Brush the pen gel into a tray for closer contact and wear it for up to 60 minutes.

You can cancel any presale order for a full refund at any point before it ships. Because these are personal-care products, cancellations or returns are not accepted once an order has shipped. Email thewhiteninglabco@gmail.com with any questions.

Presale orders ship by October 1, 2026. If we cannot ship by then, we email you with a new date and instructions to request a full refund. We process refunds within 3 business days.

It lets us produce the right quantity of a first run instead of guessing, and it gives you access to an introductory price and a free ORLA™ bag on qualifying orders before the line sells out. Only the first 10 orders of $50 or more ship with the ORLA™ bag. Inventory is limited, and the presale closes September 10 or earlier if we sell out. Your card is charged today and your order ships by the date above.

  • Not for use under 18.
  • Consult a dentist if pregnant or nursing.
  • Not for use with active decay, gum disease, or open sores.
  • Not recommended during orthodontic treatment.
  • Discontinue if irritation persists.

Presale terms

The presale closes September 10

Orders ship by October 1, 2026. The first 10 orders of $50 or more ship free with the limited ORLA™ bag. Prices are introductory and only available while presale inventory lasts.

Reserve Your Kit

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